Anti–drink driving
Drink driving continues to be one of the major killers on Queensland's roads—contributing to 105 fatalities in just one year (1 July 2006 to 30 June 2007).Queensland Transport's public education campaigns support police random breath tests, particularly during holiday periods and long weekends when statistics show a higher proportion of crashes.
The current anti–drink driving campaign has the key message 'Drink drive. You lose'. The campaign was produced in 2007 and includes television, radio, bus shelter and convenience advertising (such as posters in bathrooms at pubs and clubs).
Television commercial
Bus shelter and convenience advertisement:
- poster—Nowhere to hide (PDF**, 148KB).
Radio advertisement:
- radio ad—Nowhere to hide (MP3#, 731KB).
Outdoor and convenience advertisements from previous anti-drink driving campaigns:
- billboard—Drink drive—you're a loser (PDF**, 131KB)
- convenience ad—Only a little bit nervous? (PDF**, 140KB)
- convenience ad—Busting to lose your licence? (PDF**, 140KB)
- convenience ad—Only a little bit unsure? (PDF**, 140KB)
- convenience ad—Only a little bit worried? (PDF**, 139KB).
Television commercials from previous anti–drink driving campaigns (rated G):
- A little bit over (WMV#, 1.30MB)
- Loser (MPG#, 5.45MB)
- Workshop (MPG#, 7.45MB)
- Hannah (MPG#, 7.45MB)
- The boss (MPG#, 7.45MB).
**While this department has taken every possible precaution with the creation of these files, they are downloaded and used at your own risk. Adobe Reader is needed to open and print Portable Document Format (PDF) files and is free to download from http://www.adobe.com/products/acrobat/readstep2.html. Various tools to enable access to these files for people using a screen reader can be found at http://access.adobe.com. Further information is available from the"Help with downloading, reading and printing PDF".
#While this department has taken every possible precaution with the creation of these files they are downloaded and used at your own risk. If you do not have software that can play video/sound files, download QuickTime or Windows Media Player. These sites will open in a new window.
Last updated 19 January 2009
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